Incompass
Located in Lansing, Incompass Michigan is the statewide network for comprehensive human service providers, working together to develop independence and achieve inclusive communities.
The goal of the web redesign was to boost membership by creating an effortless experience. The team at Q ltd achieved this by creating consistent page styles and simplifying the navigation.
Project directed by Christine Golus.
View the site at incompassmi.org
Scope
Information Architecture
Website
CMS Integration
Role
Web Designer
Graphic Designer
Organizing the User Experience
With so many layers to the site, we knew we’d have to create a set of devices that made it easy for viewers to quickly digest information. This included a system to differentiate when users were logged in as members on the CMS.
Results & take-away
At its root, this was an organization project that required lots of thoughtful conversation and a deeper dive into the existing brand. Knowing Q Ltd had already set up a timeless visual identity, we just had to go back into the brand guide and extract helpful elements for developing a visual guide around the site.
Inheriting a CMS system was another challenge and wanting to seamlessly incorporate the two, we knew we would be limited to the design options the CMS offered. We tackled this just like the rest of the site, taking pieces of the visual identity, and with a simple accessible color system we created a visual guide for users to know when they’re in the membership system and when they’re on the regular site.